Strategic Marketing Leadership, Without the Full-Time Overhead.

You need more than a marketer. You need someone who can build the strategy, lead the execution, and show you exactly what's working — and what's not. That's what I do.

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About me

Hi, I'm Marie.

I'm a marketing strategist with 15+ years of experience helping brands grow through smart campaigns, sharp messaging, and data that actually tells you something useful.

I've led marketing for B2B and B2C brands, built email programs that consistently hit 50%+ open rates, grown social audiences by hundreds of percent, and delivered analytics dashboards that help leadership make faster, better decisions.

What makes me different? I think in strategy and spreadsheets. I can develop your brand voice on Monday and build a PowerBI dashboard on Friday. Most marketers do one or the other. I do both.

Based in McHenry, IL — working with clients near and far.

What I Bring to the Table

Fractional Marketing Leadership

Not ready for a full-time CMO? I embed with your team as a senior marketing partner, setting strategy, leading campaigns, and driving results on a flexible basis that fits your business.

Integrated Campaign Strategy

From go-to-market launches to ongoing demand generation, I build and execute campaigns that connect the right message to the right audience at the right time — across email, social, content, and beyond.

Email Marketing

B2B and B2C email programs built for real engagement, not just opens. I develop strategy, write copy, segment audiences, and optimize performance — consistently outperforming industry benchmarks.

Content Strategy

Blog, social, email, thought leadership — I develop content strategies that build authority, engage your audience, and support your broader marketing goals.

Data Analytics & Reporting

Marketing should be measurable. I build KPI dashboards (PowerBI, Tableau, Excel), analyze campaign performance, and translate data into clear direction for your team and leadership.

Brand Messaging & Positioning

Whether you're launching something new or repositioning an existing brand, I help you find the language that resonates — and makes sure it shows up consistently everywhere.

Learn More

  • Marie rocks! She excelled in many roles at my company from financials to marketing. Her fantastic organizational skills and ability to make sense of and present financials helped us stay on track to achieve our growth objectives! Highly recommend for data-driven marketing and business intelligence roles!

    —Erica Burke, owner of McHenry County Living

  • I have had the pleasure of working with Marie in a few different ways over the last 15 years. Her keen eye for detail, creative problem solving, and love for diving into the data is so valuable. While working together as colleagues at PPI Beauty, where she was an account manager for large retailers and I was on the EcoTools brand team - her analysis on POS data and customer shopping habits was instrumental in the growth of the brand. I later had the opportunity to hire her as an outside consultant in my role as Head of Marketing at Brewer Sewing. In that role Marie jumped right in - digging in on our data and information to create actionable next steps. From website stats and monthly analytics to sales report information and sku rationalization - I was so happy to have a trusted partner on these critical pieces.

    —Kate Mohan, Sr. Director of Marketing, Crescent Brands

  • Marie is a strategic thinker and a joy to work with. She communicates clearly and is able to juggle multiple tasks effectively. I have worked with her for 2 years as a consultant and co-planned a trade show with her, where she was a valuable asset to our team.

    —Emily Parsons, Marketing Executive, Brewer Sewing & Quilting